“EUROPEAN” CONNECTIONS MATTER
Advocacy activities are broad and cover a wide range of actions, from communications campaigns to reputation building to direct lobbying. Implementation of strategy through the right people is the single biggest factor determining success.
After almost a decade working and networking in Brussels, we know how policy and decision-makers in European institutions think and how they communicate in “European” – a language that uses English words (with British or American nuanced meanings) to express concepts constructed in French or other European languages. Accurate translation between “European” and other languages and legal systems is a crucial element in constructing successful advocacy and lobbying strategies.